Advertising and integrated brand promotionThomas C. O'Guinn · First published 2002 · Latest edition 2012Open the Tome
Im Adv Integrated Brand PromThomas C. O'Guinn, Chris T. Allen, Richard J. Semenik · First published 2005Open the Tome
Tb Adv Integrated Brand PromThomas C. O'Guinn, Chris T. Allen, Richard J. Semenik · First published 2005Open the Tome
