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Magical Tome

Cover of Advertising 2.0
First published
2010
Publisher
Greenwood Publishing Group
ISBN
9780313352973

Advertising 2.0

The outer archives are busy

by Tracy L. Tuten

About this book

Professor and advertising pro Tracy L. Tuten shows old-line marketers how to take advantage of the newfangled concepts and tools Web 2.0 enables.

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