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Magical Tome

Cover of CIM Coursebook 01/02 Integrated Marketing Communications (CIM Coursebook)
First published
2001
Publisher
Butterworth-Heinemann
Pages
216 pages
ISBN
9780750653114

CIM Coursebook 01/02 Integrated Marketing Communications (CIM Coursebook)

The outer archives are busy

by Chris Fill

About this book

Even to the most casual observer of the marketing environment, it will be appreciated that recent years have witnessed an almost unprecedented series of changes.

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