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Magical Tome

Cover of The political marketing game
First published
2015
Publisher
Palgrave Macmillan Limited
ISBN
9781137516428

The political marketing game

The outer archives are busy

by Jennifer Lees-Marshment

About this book

"The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that authenticity, values and vision are as much a part of a winning strategy as market-savvy pragmatism"--

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LGBTQ+ Representation

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Social & Political Themes in Stories

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