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Magical Tome

Cover of The Start-up of You
First published
2012
Publisher
Penguin Random House
ISBN
9781847940797

The Start-up of You

The outer archives are busy

by Reid Hoffman, Ben Casnocha

About this book

A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley's most innovative entrepreneurs. The career escalator is jammed. Unemployment is sky-high. Creative disruption is shaking every industry. Global competition for jobs is fierce. Traditional job security is a thing of the past. Here, LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to manage your career as if it were a start-up business: a living, breathing, growing start-up of you. Start-ups--and the entrepreneurs who run them--are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book will teach you the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career.

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