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Magical Tome

Cover of A Handbook of qualitative methodologies for mass communication research
First published
2002
Publisher
Taylor & Francis Group
ISBN
9781134938209

A Handbook of qualitative methodologies for mass communication research

The outer archives are busy

by Klaus Bruhn Jensen, Nicholas W. Jankowski

About this book

This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.

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