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Magical Tome

Cover of 企业社会责任在中国 - Corporate Social Responsibility in China
First published
2014
Publisher
JiaoTong University Press (Shanghai, China)
ISBN
9787313115690

企业社会责任在中国 - Corporate Social Responsibility in China

The outer archives are busy

by Benoit Vermander

About this book

This edition is the Chinese mandarin version of "Corporate Social Responsibility in China", a book from the same author published by World Scientific in english. Among the many challenges that companies operating in China face today, the question of corporate social responsibility and sustainability remains central. This practical, business-oriented book takes into account China’s classical and contemporary thoughts on CSR. “CSR in China” is the result of a CSR research program, initiated by Maverlinn, authored by Benoît Vermander et al. and sponsored by industry leaders including Bureau Veritas, Michelin and Saint-Gobain. Both Air Liquide and Auchan joined the ranks of the sponsors of the Chinese version. Leaders and corporate executives, members of international institutions, governmental organizations and NPOs, as well as journalists, academics, researchers, postgraduate and undergraduate students interested in strategy, management and China studies would greatly benefit from this reading. “To be socially responsible is a major issue confronting more Chinese enterprises which will go global and invest in other parts of the world…. I would like to recommend this book to you.” LU Mai, Secretary General, China Development Research Foundation “It is indeed a blueprint for putting responsibility and sustainability at the core of public and private strategies, and a required reading for all entrepreneurs operating in Asia.” Michel Camdessus Former Director General of the IMF (1987-2000)

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