Managing for the long run

About this book

"In Managing for the Long Run, Danny Miller and Isabelle Le Breton-Miller argue that the same attributes that have long been vilified as weaknesses of family businesses - stable strategies, clan cultures, lifetime tenures - have actually created formidable competitive advantages for many of these firms. The authors have identified more than forty large, family-controlled businesses that not only dominated their markets for twenty to one-hundred-plus years but did so by defying most aspects of modern management practice." "Based on an in-depth, multiyear research study, Managing for the Long Run draws from the experiences of family-run firms - including Hallmark, Timken, L.L. Bean, the New York Times Company, and IKEA - to reveal four unorthodox business priorities that any firm, family or not, can use to drive successful strategies."--Jacket.