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Magical Tome

Cover of International business organization
First published
1999
Publisher
Palgrave Macmillan
Pages
364 pages
ISBN
9780312223717

International business organization

The outer archives are busy

by Fred Burton

About this book

The traditional academic approach to the multinational corporation (MNC), partly in reflection of the North American ethnocentricity of the principal researchers in the field, tended to regard its structure as being determined purely by the parent company, with power and strategic decision -making being completely centralized.

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