Tempt me

About this book

"When it comes to food, you eat with your eyes first. Beginning in the late nineteenth century, Minnesota advertisers took advantage of this adage through gorgeous full-color paintings and illustrations that graced food packaging and promotional mailings, enticing consumers to purchase products and the cookbooks that celebrated them. In this evocative collection, [the authors] take readers on a tour of the state's foodie ephemera of the 1880s through the 1980s. As the artwork and stories show, styles and approaches may change through the decades, but the goal remains the same: tempt your customers' appetites by elevating food and cooking to fine art."--Page [4] of cover.