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Magical Tome

Cover of French posters
First published
2014
Publisher
TAJ Books International
ISBN
9781844063796

French posters

The outer archives are busy

by Isabella Alston

About this book

The French poster, born of a basic utilitarian purpose, has developed with age into an admired and collected art form. Vintage posters command high prices at auction and curators specialize in their restoration. The earliest art-worthy posters appeared on the streets of Paris designed by French-born artists such as Jules Chéret, who popularized poster art with his Maîtres de l'Affiche publication from 1895 to 1899, Paul Émile Berthon, and Henri de Toulouse-Lautrec. Other poster artists just as well known but hailing from other countries include Eugène Grasset from Switzerland.

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