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Magical Tome

Cover of Competitive and corporate strategy
First published
1996
Publisher
Irwin
Pages
320 pages
ISBN
9780256214239

Competitive and corporate strategy

The outer archives are busy

by Cliff Bowman, David Faulkner

About this book

The authors offer a practical model of corporate strategic planning based upon the work of top-level management team experience that allows strategists to develop an understanding of the dynamic nature of the competitive environment.

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