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Magical Tome
- First published
- 2010
- Publisher
- Pearson Education publishing as FTPress Delivers
- ISBN
- 9780132550468
What is brand strategy?
The outer archives are busy
About this book
"This Element is an excerpt from 'Don't Mess with the Logo: Tools to Build Brands with Impact', by Andy Milligan and Jon Edge. good brand strategy answers the following five questions simply and clearly: 1. What will we stand for? 2. How many sub-brands do we need? 3. What will our brand identity be? 4. How will we deliver this? 5. How will we know we've succeeded?"--Resource description page.
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Pacing
Horror / Dark Elements
Romance
Spice Level
LGBTQ+ Representation
Social & Political Themes in Stories