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Magical Tome

Cover of How to make it big in the seminar business
First published
1992
Publisher
McGraw-Hill
Pages
363 pages
ISBN
0071426833

How to make it big in the seminar business

The outer archives are busy

by Paul Karasik

About this book

How to Make It Big in the Seminar Business is considered must have reading among consultants, speakers, and seminar leaders. Fully updated and revised, this new edition is packed with insider tips on determining fees, marketing, scheduling, presentation technologies, and much more. It features new chapters on using the Web and other new technologies to deliver seminars; marketing on the Web; developing coaching services in conjunction with seminars; and E-mail newsletters. Readers get a fully updated and expanded directory--listing the names, addresses, and telephone numbers for hundreds of public seminar companies, corporate training companies, speakers bureaus, and seminar websites.

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