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Magical Tome

Placeholder cover for Interview with Ritu Kumar, interviewed by Henry McGee, New Delhi, India
First published
2015
Publisher
Harvard Business School
Pages
47 pages

Interview with Ritu Kumar, interviewed by Henry McGee, New Delhi, India

The outer archives are busy

by Ritu Kumar, Henry McGee, Harvard Business School

About this book

Ritu Kumar describes the founding of her fashion business in India in the 1960s and how she helped revive traditional Indian handicrafts. She explains that the Indian fashion market is different from other fashion markets and how she balances Indian particularity with international appeal.

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