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Magical Tome

Cover of From concept to market
First published
1989
Publisher
Wiley
Pages
248 pages
ISBN
0471501255

From concept to market

The outer archives are busy

by Gary S. Lynn

About this book

A complete handbook that guides you through the entire new product innovation process. Explains how to document your idea, evaluate and test it, perform a patent search, complete market research, locate a potential licensee, write a business plan, and raise money--everything you need to know in order to make money from your new product idea.

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