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Magical Tome
- First published
- 2006
- Publisher
- Wilfrid Laurier University Press
- ISBN
- 9781282233669
Television Advertising in Canadian Elections
The outer archives are busy
About this book
"Can the strategy of negative political advertising developed in the United States succeed in Canada, or does this kind of advertising do more harm than good?"--BOOK JACKET. "While focusing on the use of "attack" ads, Television Advertising in Canadian Elections provides a historical overview of the growth of negative advertising. It includes a discussion of advertisers' intentions and strategies, an analysis of the ads played on both English- and French-language television and their impact and the ethics of political advertising."--BOOK JACKET. "Professional politicians, as well as anyone interested in election politics, journalism, communication studies or advertising, will find this an absorbing study."--BOOK JACKET.
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Pacing
Horror / Dark Elements
Romance
Spice Level
LGBTQ+ Representation
Social & Political Themes in Stories