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Magical Tome

Cover of Wisdom of the CEO
First published
2008
Publisher
Wiley & Sons, Incorporated, John
Pages
384 pages
ISBN
9780470308387

Wisdom of the CEO

The outer archives are busy

by G. William Dauphinais, Grady Means, Colin Price

About this book

"Wisdom of the CEO presents 29 of the world's most respected and influential corporate leaders - CEOs ranging from Dr. Daniel Vasella of Novartis and Timothy Koogle of Yahoo! to Jacques A. Nasser of Ford and Peter I. Bijur of Texaco - discussing how they are preparing today to meet the challenges of a radically changed twenty-first century business environment. Representing numerous industries, technologies, and perspectives, these giants of industry share their views on strategies to exploit today's technological innovations, tips for marketing in a world where international borders have been effectively eliminated, and much more."--Jacket.

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