SAGE Handbook of Consumer CultureOlga Kravets, Pauline Maclaran, Steven Miles, Alladi Venkatesh · First published 2018Open the Tome
Ethnography in Marketing and Consumer ResearchAlladi Venkatesh, David Crockett, Samantha Cross, Steven Chen · First published 2017Open the Tome
Home Informatics and TelematicsAlladi Venkatesh, Timothy Gonzalves, Andrew Monk, Kathy Buckner · First published 2007Open the Tome
Diversity on the InternetThomas P. Novak, Donna L. Hoffman, Alladi Venkatesh, Vanderbilt University. Project 2000 · First published 1997Open the Tome
Consumption & marketingRussell W. Belk, Nikhilesh Dholakia, Alladi Venkatesh · First published 1995Open the Tome
The significance of the women's movement to marketingAlladi Venkatesh · First published 1985Open the Tome
