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James R. Lumpkin

2 books found

Cover of Marketing Channels

Marketing Channels

Lou E. Pelton, Martha R. Cooper, David Strutton, James R. Lumpkin, Lou Pelton, James Lumpkin · First published 1996 · Latest edition 2004

Cover of Direct marketing, direct selling, and the mature consumer

Direct marketing, direct selling, and the mature consumer

James R. Lumpkin · First published 1989