Marketing across culturesJean-Claude Usunier · First published 1996 · Latest edition 2013Open the Tome
Marketing International Marches, Cultures Et OrganisationsNathalie PRIME, Jean-Claude USUNIER · First published 2012Open the Tome
International business negotiationsPervez N. Ghauri, Jean-Claude Usunier · First published 2003Open the Tome
International and cross-cultural management researchJean-Claude Usunier · First published 1998Open the Tome
Environnement international et gestion de l'exportationJean-Claude Usunier · First published 1985Open the Tome
