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Author

John Walker Mullins

4 books found

Cover of Marketing Strategy

Marketing Strategy

Orville C. Walker, JR, John W. Mullins, Jean-Claude Larreche · First published 2008

Cover of Marketing management

Marketing management

John Mullins, Orville C. Walker, Harper W Boyd Jr. · First published 2004 · Latest edition 2006

Cover of Marketing strategy

Marketing strategy

Orville C. Walker, John Mullins, Harper W Boyd Jr. · First published 1991 · Latest edition 2006

Cover of Marketing Management

Marketing Management

Harper W Boyd Jr., Orville C. Walker, John Mullins, Jean-Claude Larreche · First published 2001