Author

Kenneth L. Bernhardt

10 books found

Cover of Cases in Marketing Management and Marketing

Cases in Marketing Management and Marketing

Kenneth L. Bernhardt · First published 1994

Cover of Cases in marketing management

Cases in marketing management

Kenneth L. Bernhardt · First published 1978

Placeholder cover for Comments on Christian Grönroos' Strategic management and marketing in the service sector

Comments on Christian Grönroos' Strategic management and marketing in the service sector

Kenneth L. Bernhardt · First published 1983

Cover of Dynamics of marketing principles

Dynamics of marketing principles

Thomas C. Kinnear, Kenneth L. Bernhardt · First published 1983

Cover of Cases in marketing mangaement

Cases in marketing mangaement

Kenneth L. Bernhardt · First published 1981

Cover of The Changing marketing environment: New theories and applications : 1981 educators' conference proceedings (Series)

The Changing marketing environment: New theories and applications : 1981 educators' conference proceedings (Series)

Kenneth L. Bernhardt · First published 1981

Cover of Marketing, 1776-1976 and beyond

Marketing, 1776-1976 and beyond

Kenneth L. Bernhardt · First published 1976

Placeholder cover for Vacation housing and recreation land development

Vacation housing and recreation land development

Kenneth L. Bernhardt · First published 1973

Placeholder cover for American Auto Inc.: case study of a false start in PDA

American Auto Inc.: case study of a false start in PDA

Kenneth L. Bernhardt · First published 1972

Placeholder cover for Housing

Housing

Kenneth L. Bernhardt · First published 1972