Author

Lyndon Simkin

12 books found

Cover of 22nd European Conference on Knowledge Management

22nd European Conference on Knowledge Management

Alexeis Garcia-Perez, Lyndon Simkin · First published 2021

Cover of ECKM 2021- Proceedings of the 22nd European Conference on Knowledge Management

ECKM 2021- Proceedings of the 22nd European Conference on Knowledge Management

Alexeis Garcia-Perez, Lyndon Simkin · First published 2021

Cover of Marketing Concepts & Strategies

Marketing Concepts & Strategies

Lyndon Simkin, William Pride, Ferrell, Sally Dibb · First published 2019

Cover of Dark Side of CRM

Dark Side of CRM

Bang Nguyen, Lyndon Simkin, Ana Isabel Canhoto · First published 2015

Cover of Marketing Essentials

Marketing Essentials

Sally Dibb, Lyndon Simkin · First published 2013

Cover of Market segmentation success

Market segmentation success

Sally Dibb, Lyndon Simkin · First published 2008

Cover of New Research Findings From Warwick Business School

New Research Findings From Warwick Business School

Lyndon Simkin · First published 2008

Cover of Marketing Briefs

Marketing Briefs

Sally Dibb, Lyndon Simkin · First published 2007

Cover of New Research Findings from Warwick Business School. Marketing Intelligence and Planning, Volume 20, Issue 2

New Research Findings from Warwick Business School. Marketing Intelligence and Planning, Volume 20, Issue 2

Lyndon Simkin · First published 2002

Cover of Marketing Casebook

Marketing Casebook

Sally Dibb, Lyndon Simkin · First published 1994 · Latest edition 2000

Placeholder cover for Store location assessment

Store location assessment

Lyndon Simkin · First published 1987

Placeholder cover for The assessment of retail store locations

The assessment of retail store locations

Lyndon Pendlebury Simkin · First published 1986