Dictionary of Marketing and Advertising (Macmillan Business)Michael J. Baker · First published 1998Open the Tome
Product strategy and managementMichael John Baker, Susan J. Hart, Michael Baker, Susan Hart · First published 1996Open the Tome
Macmillan Dictionary of Marketing and AdvertisingMichael J. Baker · First published 1985Open the Tome
Industrial Innovation Technology, Policy, DiffusionMichael J. Baker · First published 1979Open the Tome