Author

Philippe A. Naert

8 books found

Cover of Building Implementable Marketing Models

Building Implementable Marketing Models

Philippe A. Naert, Peter Leeflang · First published 2012

Cover of Building models for marketing decisions

Building models for marketing decisions

P. S. H. Leeflang, Peter S. H. Leeflang, Dick R. Wittink, M. Wedel, Philippe A. V. Naert · First published 2000

Cover of Retail outlet location

Retail outlet location

Naert, Philippe, A. · First published 1973

Cover of Alternative markup decision rules and their profit implications

Alternative markup decision rules and their profit implications

Naert, Philippe, A. · First published 1972

Cover of Logically consistent market share models

Logically consistent market share models

Naert, Philippe, A. · First published 1972

Cover of Optimal allocation of competitive marketing efforts revisited

Optimal allocation of competitive marketing efforts revisited

Naert, Philippe, A. · First published 1971

Cover of Visit continuation rates, inter visit times, and their managerial implications to family planning administrators

Visit continuation rates, inter visit times, and their managerial implications to family planning administrators

Naert, Philippe, A. · First published 1971

Cover of Observations on applying the Dorfman-Steiner theorem

Observations on applying the Dorfman-Steiner theorem

Naert, Philippe, A. · First published 1970