Author

Prof Dr Christoph Burmann

2 books found

Cover of Markenbudgetierung

Markenbudgetierung

Jochen Heemann, Prof. Dr. Christoph Burmann · First published 2008

Cover of Strategisches Mehrmarkencontrolling Innovatives Markenmanagement

Strategisches Mehrmarkencontrolling Innovatives Markenmanagement

Prof Dr Christoph Burmann