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Author

Robin Wensley

8 books found

Cover of Effective Management in Practice

Effective Management in Practice

Robin Wensley · First published 2013

Cover of Handbook of Marketing

Handbook of Marketing

Barton A. Weitz, Robin Wensley · First published 2002

Cover of Rethinking Marketing

Rethinking Marketing

Douglas Brownlie, Michael Saren, Robin Wensley, Richard Whittington · First published 1998

Cover of Strategic Marketing

Strategic Marketing

Robin Wensley · First published 1996

Cover of Understanding the competitive marketplace

Understanding the competitive marketplace

Robin Wensley · First published 1995

Cover of The Interface of marketing and strategy

The Interface of marketing and strategy

George S. Day, Barton A. Weitz, Robin Wensley · First published 1990

Cover of Readings in strategic marketing

Readings in strategic marketing

Barton A. Weitz, Robin Wensley · First published 1988

Cover of Strategic marketing

Strategic marketing

Barton A. Weitz, Robin Wensley · First published 1984