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Shelby D. Hunt

9 books found

Cover of Legends in marketing

Legends in marketing

Shelby D. Hunt · First published 2011

Cover of Controversy in marketing theory

Controversy in marketing theory

Shelby D. Hunt · First published 2003

Cover of Foundations of Marketing Theory

Foundations of Marketing Theory

Shelby D. Hunt · First published 2002

Cover of General Theory of Competition

General Theory of Competition

Shelby D. (Dean) Hunt · First published 1999

Cover of Modern Marketing Theory

Modern Marketing Theory

Shelby D. Hunt · First published 1990

Placeholder cover for Truth in marketing theory and research

Truth in marketing theory and research

Shelby D. Hunt · First published 1990

Cover of Marketing Theory: Philosophy of Science Perspectives (American Marketing Association Proceedings Series)

Marketing Theory: Philosophy of Science Perspectives (American Marketing Association Proceedings Series)

Ronald F. Bush, Shelby D. Hunt · First published 1982

Cover of Marketing theory

Marketing theory

Shelby D. Hunt · First published 1976

Placeholder cover for The nature and scope of marketing

The nature and scope of marketing

Shelby D. Hunt · First published 1976