Author

Stephan Liozu

13 books found

Cover of Digital Pricing Strategy

Digital Pricing Strategy

Stephan M. Liozu, Andreas Hinterhuber · First published 2023

Cover of Industrial Subscription Economy

Industrial Subscription Economy

Stephan M. Liozu · First published 2022

Cover of B2G Pricing

B2G Pricing

Stephan Liozu · First published 2020

Cover of Pricing Strategy Implementation

Pricing Strategy Implementation

Stephan M. Liozu, Andreas Hinterhuber · First published 2019

Cover of Monetizing Data

Monetizing Data

Stephan M. Liozu, Wolfgang Ulaga · First published 2018

Cover of Value Mindset

Value Mindset

Stephan M. Liozu PhD · First published 2017

Cover of Dollarizing Differentiation Value

Dollarizing Differentiation Value

Stephan M. Liozu · First published 2016

Cover of Pricing and human capital

Pricing and human capital

Stephan Liozu · First published 2015 · Latest edition 2016

Cover of Pricing and the Sales Force

Pricing and the Sales Force

Andreas Hinterhuber, Stephan M. Liozu · First published 2015

Cover of Pricing Journey

Pricing Journey

Stephan Liozu · First published 2015

Cover of ROI of Pricing

ROI of Pricing

Stephan Liozu, Andreas Hinterhuber · First published 2014

Cover of Value Creation, Value Assessment and Value Capture from a Managerial Perspective

Value Creation, Value Assessment and Value Capture from a Managerial Perspective

Andy Adcroft, Patrick Murphy, Stephan Liozu · First published 2014

Cover of Innovation in pricing

Innovation in pricing

Andreas Hinterhuber, Stephan Liozu · First published 2012