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Author

Yvonne McGivern

4 books found

Cover of The practice of market research

The practice of market research

Yvonne McGivern · First published 2009

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Cover of Online Course Pack : Research Methods for Business Students/the Practice of Market and Social Research : an Introduction/OneKey Course Compass Access Card

Online Course Pack : Research Methods for Business Students/the Practice of Market and Social Research : an Introduction/OneKey Course Compass Access Card

Mark N. K. Saunders, Adrian Thornhill, Philip Lewis, Yvonne Mcgivern · First published 2007

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Cover of Valuepack : the Practice of Market and Social Research

Valuepack : the Practice of Market and Social Research

Yvonne Mcgivern, Mark N. K. Saunders, Adrian Thornhill, Philip Lewis · First published 2007

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Cover of The Practice of Market and Social Research

The Practice of Market and Social Research

Yvonne Mcgivern · First published 2002 · Latest edition 2006

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