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Author

George Zinkhan

6 books found

Cover of Consumers

Consumers

Eric Arnould, Linda Price, George Zinkhan · First published 2001

Placeholder cover for Marketing to and serving customers through the Internet

Marketing to and serving customers through the Internet

George M. Zinkhan, Kishore Gopalakrishna Pillai · First published 2001

Cover of Advertising research

Advertising research

George M. Zinkhan · First published 2000

Cover of Electronic commerce

Electronic commerce

Richard Thomas Watson, Pierre Berthon, Leyland F. Pitt, George M. Zinkhan · First published 2000

Cover of Marketing and finance interface

Marketing and finance interface

George M. Zinkhan · First published 1997

Cover of Capital budgeting

Capital budgeting

George M. Zinkhan · First published 1994