Essentials of Marketing ResearchJoseph F. Hair Jr., Mary Wolfinbarger Celsi, David J. Ortinau · First published 2019Open the Tome
Essentials of Business Research MethodsHair, Jr, Joseph F., Mary Wolfinbarger, Arthur H. Money, Phillip Samouel, Michael J. Page · First published 2015Open the Tome
Essentials of marketing researchJoseph F. Hair, Jr., Joseph F. Hair, Mary Wolfinbarger, Robert P Bush, David J. Ortinau · First published 2007Open the Tome
