Principles of marketingPhilip Kotler, Gary Armstrong · First published 1980 · Latest edition 2017Open the Tome
Social Media MarketingMarc Oliver Opresnik, Philip Kotler, Svend Hollensen · First published 2017Open the Tome
Marketing ManagementPhilip Kotler, Kevin Lane Keller · First published 1973 · Latest edition 2016Open the Tome
A Framework for Marketing ManagementPhilip Kotler, Kevin Lane Keller · First published 2015Open the Tome
Marketing for hospitality and tourismPhilip Kotler, John T. Bowen, James C. Makens · First published 1996Open the Tome