Author

Stanley J. Shapiro

16 books found

Cover of Macromarketing

Macromarketing

Mark Tadajewski, Clifford J., II Shultz, Stanley J. Shapiro · First published 2009

Cover of Assessing and Building upon Wroe Alderson's Intellectual Legacy. European Business Review, Volume 19, Issue 6

Assessing and Building upon Wroe Alderson's Intellectual Legacy. European Business Review, Volume 19, Issue 6

Stanley J. Shapiro, G. Svensson · First published 2007

Cover of A twenty-first century guide to Aldersonian marketing thought

A twenty-first century guide to Aldersonian marketing thought

Wroe Alderson, Stanley J. Shapiro · First published 2006

Cover of Assessing and Building upon Wroe Alderson's Intellectual Legacy

Assessing and Building upon Wroe Alderson's Intellectual Legacy

Stanley J. Shapiro, Go¨ran Svensson · First published 2006

Cover of Basic marketing

Basic marketing

Stanley J. Shapiro · First published 1999 · Latest edition 2002

Cover of Marketing effectiveness, insights from accounting and finance

Marketing effectiveness, insights from accounting and finance

Stanley J. Shapiro, V. H. Kirpalani · First published 1984

Cover of Strategic business planning in Canada

Strategic business planning in Canada

Stanley J. Shapiro, Carolyn R. Farquhar · First published 1983

Cover of Marketplace Canada

Marketplace Canada

Stanley J. Shapiro · First published 1982

Cover of Marketing effectiveness

Marketing effectiveness

V. H. Kirpalani, J. Shapiro Stanley, Stanley J. Shapiro · First published 1978

Cover of Marketing management

Marketing management

Stanley J. Shapiro · First published 1974

Cover of Readings in the history of American marketing

Readings in the history of American marketing

Stanley J. Shapiro · First published 1968

Cover of Theory in marketing

Theory in marketing

Reavis Cox, Wroe Alderson, Stanley J. Shapiro · First published 1964

Placeholder cover for Decision making, survival and the organized behavior system

Decision making, survival and the organized behavior system

Stanley J. Shapiro · First published 1961

Cover of Basic Marketing Case Book

Basic Marketing Case Book

E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault, Kenneth B. Wong, J. E. McCarthy, William D. Perreault Jr. · First published 1960

Cover of The Britannica Library of Great American Writing - Volume II

The Britannica Library of Great American Writing - Volume II

Louis Untermeyer, Mark Twain, Emily Dickinson, Henry Adams, John Hay, Edward Rowland Sill, Sidney Lanier, Ambrose Bierce, Henry James, Sarah Orne Jewett, James Whitcomb Riley, Lafcadio Hearn, Edwin Markham, O. Henry, Finlay Peter Dunne, William Allen White, Booth Tarkington, Edwin Arlington Robinson, Theodore Dreiser, Stephen Crane, James Weldon Johnson, Willa Cather, Clarence Day, Jack London, Robert Frost, Vachel Lindsay, Wallace Stevens, William Carlos Williams, H. L. Mencken, Sara Teasdale, Damon Runyon, Ring Lardner, Sinclair Lewis, Ezra Pound, Elinor Wylie, Van Wyck Brooks, John Hall Wheelock, Marianne Moore, Robinson Jeffers, T. S. Eliot, Eugene O'Neill, John Crowe Ransom, Conrad Aiken, Robert Benchley, Edna St. Vincent Millay, Archibald MacLeish, Dorothy Parker, Bartolomeo Vanzetti, James Thurber, Donald Ogden Stewart, Katherine Anne Porter, E. E. Cummings, Edmund Wilson, John Dos Passos, William Faulkner, Stephen Vincent Benét, E. B. White, Ernest Hemingway, Thomas Wolfe, Ogden Nash, Wolcott Gibbs, John Steinbeck, Erskine Caldwell, S. J. Perelman, William Saroyan, Leo Calvin Rosten, Eudora Welty, John Cheever, Irwin Shaw, Shirley Jackson, Ray Bradbury, Louise Bogan, Leonie Adams, Hart Crane, Stanley Kunitz, Theodore Roethke, Elizabeth Bishop, Karl Jay Shapiro, Muriel Rukeyser, Robert Lowell, Richard Wilbur · First published 1960

Cover of Basic Marketing

Basic Marketing

William D. Perreault, Stanley J. Shapiro, J. E. McCarthy