Consumer Behavior in a Digital WorldFrank Kardes, Susan Powell Mantel, Maria Cronley, Thomas Cline · First published 2023Open the Tome
Handbook of Research Methods in Consumer PsychologyFrank R. Kardes, Paul M. Herr, Norbert Schwarz · First published 2019Open the Tome
Three Essential Analytical Techniques for the Behavioral Marketing ResearcherDawn Iacobucci, Deidre L. Popovich, Steven S. Posavac, Frank R. Kardes, Georgios A. Bakamitsos · First published 2015Open the Tome
Consumer Behavior, Science and PracticeMaria Cronley, Frank R. Kardes, Thomas Cline · First published 2010Open the Tome
Applying social cognition to consumer-focused strategyPaul M. Herr, Frank R. Kardes, Jacques Nantel · First published 2005Open the Tome
Consumer Behaviour and Managerial Decision Making (World Student)Frank R. Kardes · First published 1999Open the Tome
