Marketing StrategyOrville C. Walker, JR, John W. Mullins, Jean-Claude Larreche · First published 2008Open the Tome
Marketing managementJohn Walker Mullins, John Mullins, Harper W Boyd Jr., Orville C. Walker, Jean-Claude Larreche · First published 2004Open the Tome
Marketing ManagementHarper W Boyd Jr., Orville C. Walker, John Mullins, Jean-Claude Larreche · First published 2001Open the Tome
Marketing strategyOrville C. Walker, John Mullins, Harper W Boyd Jr., Harper W. Boyd, Jean-Claude Larreche, Orville C., Jr. Walker · First published 1991Open the Tome
Readings in marketing strategyVictor J. Cook Jr., Jean-Claude Larreche, Edward C. Strong · First published 1989Open the Tome
Readings in Marketing StrategyJean-Claude Larreche, Edward C. Strong · First published 1982Open the Tome